CleanedWeb for international property marketplaces

Launch a property market without rebuilding the data layer.

Combine supported local portals and listing sources into one normalized, deduplicated inventory for search, discovery and lead routing.

Market launch Workflow input
Request Japan · Properties for sale · Residential + land · English product
National portals Specialist sites Agency listings
CleanedWeb result One searchable market inventory Local fields normalized · source identity retained · one API contract

The operating problem

Every new market arrives with a different operating system.

Marketplaces do not struggle to design another search page. They struggle to acquire enough local inventory, translate the local taxonomy, reconcile overlapping listings and keep the result usable after launch.

What marketplaces use now
  • One-off portal integrations maintained internally
  • Broker and developer feeds with different schemas
  • Regional aggregators with uneven market depth
  • Operations teams reconciling CSV exports
What slows the market launch
  • Local property types do not map cleanly
  • Overlapping feeds inflate apparent inventory
  • Source outages become product outages
  • Each country creates another maintenance surface

One market launch

From fragmented local inventory to your marketplace contract.

The marketplace keeps its product, ranking, localization and commercial model. CleanedWeb supplies the maintained listing layer underneath them.

01

Define the market

Choose the geography, transaction types, property classes and sources that matter to the launch.

02

Acquire local inventory

Collect records from the supported portals, agencies and specialist sources in scope.

03

Unify the market

Normalize local fields and resolve duplicate assertions without erasing source ownership.

04

Power the product

Query one contract for search, category pages, recommendations and lead-routing workflows.

The data contract

The fields the workflow can actually use.

The marketplace decides ranking, localization, lead routing and publication policy. CleanedWeb returns normalized records with the source evidence needed for those decisions.

Canonical listing CW-JP-SALE-882A
market
Japan
intent
Sale
property_type
Detached house
price
¥84,000,000
land_area
118 m²
building_area
96 m²
availability
Observed active
source_count
2 assertions
Workflow filters
Market Transaction Property class Normalized price Land area Building area Development status Source

What the platform can now operate

One data layer. Three concrete product surfaces.

01

Unified market search

Run one product search across supported local sources instead of exposing a separate integration for each inventory provider.

02

Local taxonomy normalization

Map market-specific labels into stable property, location, price and availability fields used by the rest of the product.

03

Source-aware lead routing

Preserve the portal, agency or project assertion behind a record so downstream contact logic can remain explicit.

Scope and boundaries

We maintain the listing layer. You operate the product.

CleanedWeb owns
  • Supported-source acquisition
  • Local taxonomy normalization
  • Cross-source duplicate resolution
  • Source and observed-status metadata
  • One query and delivery contract
Your organization owns
  • Search ranking and merchandising
  • Translation and localization
  • Lead routing and commercial agreements
  • User accounts and saved searches
  • Publication and media rights

Relevant coverage

Depth in the market matters more than a flag on a map.

A marketplace deployment is scoped around the local sources and asset classes required for a credible search product. It can serve one country or become the contract used across several approved markets.

Explore current coverage
Asset classes in scope
Residential sale Residential rental Commercial property Land New developments
  • Market coverage is reviewed source by source.
  • Local fields are mapped into the shared contract where evidence supports them.
  • Additional markets reuse the contract without implying identical source depth.

International Property Marketplaces FAQ

Questions to resolve before integration.

Do we need to launch several countries at once?

No. The first deployment can be one country where inventory fragmentation is already slowing the roadmap. The same contract can support later markets after their sources and field requirements are reviewed.

Will duplicate listings reduce our displayed inventory count?

Canonical results represent likely real-world listings rather than raw source rows. You can retain source-level assertions when your product needs to show or route each underlying offer separately.

Can we preserve local fields that do not fit our global schema?

Yes. Stable fields can be mapped into named contract fields, while useful source-specific evidence can remain available as attributed attributes rather than being discarded.

What happens when a portal changes or becomes unavailable?

Source health is handled within the acquisition layer. The delivered record should expose its latest observed state and contributing sources; contracted operating expectations are defined for the agreed coverage.

Does CleanedWeb provide translations?

CleanedWeb normalizes structured listing fields. Product translation, editorial localization and market-specific terminology remain part of the marketplace experience unless separately agreed.

Can we republish every field and image returned?

Technical access does not create publication rights. Your marketplace must hold the rights required for its use of descriptions, images and source content.

Start with one market

Bring us the market on your roadmap.

We will map its source coverage, taxonomy, duplicate surface and delivery requirements.

Test a market Compare plans